by Jerie Mehari | Oct 1, 2026 | JOURNAL
Body Armour™: Concentrated Lipid Care for Body, Hands, Feet and HeelsSome areas of the body experience disproportionate exposure and friction. Hands are washed repeatedly. Feet spend hours enclosed in footwear. Heels encounter pressure with every step. Knees and... by Jerie Mehari | Oct 1, 2026 | JOURNAL
Hair Fortress™: Moisture, Lipids and the Architecture of Healthy-Looking HairHair can feel dry even when it has been repeatedly coated with oil. That apparent contradiction is important. Water and oil perform different jobs. Water provides hydration. Oils and butters... by Jerie Mehari | Oct 1, 2026 | JOURNAL
Face Shield™: Lipid-Rich Barrier Care for Dry, Cold and Rapidly Changing ClimatesDry skin is not always a question of how much moisturiser you apply. Environment matters. Cold outdoor air, low humidity, indoor heating, wind and rapid temperature changes can all... by Jerie Mehari | Sep 30, 2026 | Uncategorized
CLEAN ARC JOURNAL · HABESHA BEAUTY HABESHA BEAUTY WAS MAINTENANCE BEFORE IT WAS A MARKET Long before shelves divided care into serum, mask, balm, oil, conditioner and treatment, people used what was available, useful and understood. Across Ethiopia and the wider Horn,... by Jerie Mehari | Sep 30, 2026 | Uncategorized
CLEAN ARC JOURNAL · HABESHA BEAUTY KIBE: THE HABESHA BUTTER BEAUTY PRACTICE Growing up with kibe as part of everyday care, I knew it simply as something we used naturally and often. It did not arrive as a beauty trend. It belonged to the household. FROM CULTURED MILK...